UK's leading web writing training provider gives another local workshop for Scottish businesses on how to improve web content for intranets and websites.
Malcolm has worked at the UN, the European Commission, leading UK and European-mainland companies and Whitehall departments.
He will show you some websites that have been transformed through the introduction of good web writing practice.
Who are your key target readers? You will consider what the appropriate style of writing is appropriate and how to create concise copy that your audiences really want to read.
During the day you will do a couple of practical exercises on computers and receive constructive one-to-one help. Early bird and multi-place discounts are available. This is a really fun day packed full of tips and ideas.
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